ARM's design strips away the conventional theatre typology – a black box concealed behind an imposing façade – in favour of openness and transparency. There is a delightful lack of pretension, inviting a fun and engaging experience for all.

In keeping with the wider precinct’s campus-like layout, the centre presents as a collection of captivating destinations, each with its own unique design narrative. These spaces seamlessly connect new and existing facilities, forming a dynamic pathway from Ryrie Street to Little Malop Street.

A concrete drape feature runs across the front of the building, complementing a circus Calliope-shaped entrance referencing historical travelling performance in Victoria. Internally, a series of multi-functional spaces accommodates all sorts of arts, performance and general community uses. A 500-seat theatre expands to 800 in ‘live gig’ mode, a 250-seat hybrid theatre connects to the Little Malop Street Plaza, and spaces including foyers, bars and alfresco dining facilitate diverse community experiences from concerts and exhibitions to festivals and markets.

Amplifying First Nations voices, ARM worked closely with Wadawurrung artist Kait James and local First Nations artists Tarryn Love, Gerard Black, and Mick Ryan to showcase Indigenous stories throughout the centre. Each of the building’s four levels evokes a Wadawurrung creation narrative. From the Earth and Ochre Country on the ground level, through Moonah Forest Country, Sky Country, and Night Sky Country above, the design eloquently narrates the tale of Djilang (Geelong). It pays homage to the site’s history as a place of performance, which dates back thousands of years.

The Geelong Arts Centre is a celebration of everything that makes Geelong unique. It breathes life into the city’s artistic spirit, providing a canvas for creativity to flourish and resonate with all who enter its doors.